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Today, the number of social networks that are increasingly diverse and witness every moment of our lives is increasing every day. We have been studying social networks from A to Z in the direction of the “3F phenomenon” for a long time. In this section of the” social networks “article series, we will talk about”Tumblr”, a medium used mainly by the younger generation.
In this article we have prepared after a detailed investigation and review; ” what is Tumblr?”, “How To Use Tumblr”, “What Does Tumblr Do?”we will explain such questions. You will also see that throughout the article we have given you interesting topics such as “history of Tumblr”, “Tumblr Statistics”.
What Is Tumblr?
The first headline of our article was “what is Tumblr? Tumblr is a US-based blog-based social network founded by David Karp in February 2007. Tumblr, which is used especially by young people in our country, reached 75,000 users just 2 weeks after it was established in February 2007.
The total number of users in the United States alone is 13.4 million. What distinguishes Tumblr from other similar media is that it works in complete harmony, in sync with other popular social media platforms.
History Of Tumblr
Tumblr served its users without any advertising campaigns until 2012, i.e. for 5 years since it was founded. During this time, Tumblr generated the majority of its revenue from the sale of special themes and “ $ 1” fees paid by users who wanted to highlight their posts.
Tumblr launched its first major advertising campaign with Adidas, a worldwide sportswear brand, in June 2012. The following year, on May 20, 2013, Tumblr announced that Yahoo! it was acquired by for $ 1.1 billion.
Tumblr has received criticism that it mimics Twitter in the beginning, as it is a microblogging site like Twitter in operation. There are also a lot of those who think it would be unfair to say “exactly the same as Twitter” for Tumblr.
Tumblr allows users to post multimedia and other content to a short form blog as part of its service. These bloggers can follow each other, interact with each other (comment, like, dm etc.) or they can customize their blogs by their own desire. Tumblr briefly summarizes; you can be a blogger and you can say that it serves as a kind of digital diary in which you can share your topics in the way you specify.
Follow the Tumblr blog of the Digital World Branding turkey here 😎
January April 1, 2017, Tumblr hosts more than 341.8 million blogs and welcomes 555 million visitors monthly as of January 2016. In addition, Tumblr has been the fastest growing social media platform, according to social media statistics for 2015. Tumblr, which has increased its number of active users by 120% according to data from the Global Web Index, has overtaken Facebook and Instagram in this regard.
How To Use Tumblr
Tumblr is extremely straightforward and easy to use, as with many social media platforms. Of course, in order to use this medium, there is also a requirement for membership. You’ll find that when you sign up for Tumblr, you’re not asked for much information that would make you feel bad.
After you enter a few details on the membership form, an activation email is sent to your email by Tumblr. At this stage, all you have to do is click on the link in this email to activate your account and confirm the authenticity of your account. Your account will then be activated. So now you can share the way you want and start tracking the people you want.
In the meantime, after your account is activated, you can edit, change and update the information you fill out when you become a member. You can also add pictures, videos, photos, text or links to your personal information on Tumblr to better express yourself.
Users have the right to use the free and ready themes offered by Tumblr when editing their profile / blog. In addition, users can create their own theme or purchase a more professional theme. In short, Tumblr is a social network that allows you to personalize your blog to the maximum level.
Tumblr has attracted the attention of the younger generation, especially as a result of its good management of such highly on-site analyses. The majority of Tumblr users are people between the ages of 18-24. This data also summarizes why brands should be on Tumblr.
Content Types On Tumblr
Tumblr has 7 different sharing / content types: text, photo, quote, link, chat, audio, Video. In addition to these types of sharing in almost every media, Tumblr’da a sharing style, can say that the culture of content production has been formed. It is not possible to achieve a corporate success without understanding the style of Generation Z, especially in the media where gif sharing is intense.
What Does Tumblr Do?
Today, it has become almost impossible to think of people, especially the younger generation, independent of social media. Maybe because of the nature of our culture, Baby Boomers Generation X generation parents the more common social media platforms unnecessary, contrary to these ideas, it is clear that there are many benefits when used correctly. At this point it is worth answering the question of what Tumblr will do.
Accordingly, a few of the services and benefits that Tumblr provides to its users are as follows::
Tumblr offers its users a personal blog service that they can open and manage on the internet.
It is free of charge and membership procedures are fairly easy. When users finish their membership process and activate their account, they can share a blog with a nickname they want to use.
Users can customize their blogs with a theme that best reflects themselves when creating a Tumblr blog.
Users can upload photos, videos, text, links or audio recordings on their personal computers to Tumblr at any time, simply and quickly.
Facebook shares, content (tweets) on Twitter can be posted on Tumblr in sync.
Tumblr gathers all groups of friends active on social media under a single platform, strengthening communication between users.
Turkish English Tumblr was established when the service began to be available only in English, but later supported many languages, including Turkish. However, the media has managed to increase the number of users globally at a faster rate than normal..
Tumblr is available not only through desktop devices, but also via mobile devices.
We need numbers to understand a medium. Accordingly, the most up-to-date statistics on Tumblr are as follows:;
- Tumblr reached 75,000 users 2 weeks after it was founded in 2007.
- The fastest growing social media platform has been Tumblr, according to social media statistics for 2015.
- Tumblr, which has increased its number of active users by 120% according to data from the Global Web Index, has overtaken
- Facebook and Instagram in this regard.
- Tumblr welcomes 555 million visitors monthly as of 2016.
- Tumblr had 17.5 million blogs in its body in 2011, according to the data from the table published by Tumblr, as of
- October 2018, this number had reached 441.4 million blogs. The previous year, the number was 373 million.
- According to the WeAreSocial 2017 report, WhatsApp is the 5th most used among social media platforms when Chat App apps such as FB Messenger are removed. the platform appears to be.
- According to the WeAreSocial 2018 report, it is the 8th most used in the world. it has been a social media platform. 11, as seen in this ranking. the next one is in front of Twitter.
- Tumblr’s December 17 Ruling
Accordingly, Tumblr took a radical decision and announced that as of December 17, 2018, all media / content that contains obscene, sexual content and nudity is strictly banned. But media such as classical sculptures containing nudity and political protests will not be included in this prohibition coverage.
Tumblr And Digital Branding
It is a known fact that digital marketing does not consist of a single area or medium. So when you say digital marketing, it’s just seo, it’s just ads, it’s just social media, etc. if we can’t do a demotion in the form of social media, we can’t just go to Facebook, Twitter, Instagram, Snapchat in the form of a restriction. Tumblr is a special medium that should play an important role in the digital branding strategies of brands targeting Generation Z.
So as Tumblr is a multifaceted medium, the effective use of Tumblr is of great importance in many dynamics of digital marketing (seo, social media marketing, social media communication, content marketing).
So what Is Tumblr? we have prepared our article for you by examining the history, usage, importance, and statistics of Tumblr in all its details. While we hope this article responds to your concerns about Tumblr, let’s stress once again that brands should not neglect Tumblr. Meanwhile, the” social networks ” Writing Series continues. In the next article we will again recognize a social medium.
Tumblr Development Process Free Tumblr Accounts
So the change of hands for Tumblr of 2013 was new. Yahoo! Continuing its growth momentum, Tumblr won the title of fastest growing social media channel as of 2015. It has increased the number of Tumblr members, outpacing major social media accounts such as Instagram and Facebook, by 45 per cent over the course of that process. Facebook and instagram Tumblr, whose number of active users has increased by 0 according to Global Web Index data, have surpassed social media outlets such as Facebook and instagram in this area.
How To Use Tumblr Free Tumblr Accounts
So you need to subscribe to the site to use your Tumblr voice. With a simple procedure, you will enter the world of tumblr after you become a member of Tumblr. When we look at your transactions on Tumblr, we can see that many activities are the last. It is possible to make functional movements via social media in the form of visuals, videos, pictures, text, chat. You can prepare a theme with special arrangements and designs according to your request within the Site. So you can convert the address of all this into a custom format. This allows you to have a visually rich choice. When we look at the Tumblr address user profile we usually see the younger audience. We can say that most users profile 18-24 more blog users.
What Does Tumblr Do?
So the Tumblr function, frequently used by the younger audience, offers rich opportunities. When we look at what the Free Tumblr Accounts address does, we can highlight a lot of important headlines.
- So Free Tumblr Accounts is an address that creates the environment for individual block creation on the internet.
- Tumblr user can give their name to the address used by rock. I’ll use a name that no one else has ever used before user. Tumblr.com he can start using it by specifying a name in the form.
- So the user can design his / her own page in a custom way by selecting his / her theme. He / she can share with this special themed block page he / she has created and express himself. Herself by sharing various content.
- Simple and easy to use Free Tumblr Accounts allows you to share any link, video, text, audio recording or photo on the internet by quickly blocking it. Thus, your sharing is a special option that you can share.
- Another special function offered by Free Tumblr Accounts address is resource sharing. Shares on Twitter, Facebook and other social media accounts can be shared by a Tumblr user on their blog page via the link Link.
- Tumblr is the sharing address that is at the crossroads of all social media accounts like a spider’s web. Which provides Turkish language support, is increasing the number of users with support for the other not option.